HELPING HAND FOR MUMS, Sunday Telegraph (August 2004)
TWO THIRDS of women aged between the peak child-bearing years of 25 and 34 work full time and are better equipped to deal with their careers than with motherhood, according to parenting expert Jo Ryan.
As women continue to have children later in life, man find themselves struggling to cope with the demands of motherhood, such as unsettled babies, disturbed sleep, frequent feeds and nappy changes.
Ms Ryan, the founder of Babybliss, discovered this during 10 years as a nanny and pediatric nurse.
She realised a customised home service for parents was needed.
“Many new mothers aren’t confident of handling their babies once they leave the hospital,” she said.
“They’re used to being career women and having everything under control, but looking after a baby isn’t something you can learn from reading books.”
Babybliss works with mothers to help them develop the necessary skills to care for newborns.
First-time mum Sally Saxon sought Babybliss’s advice when she was having trouble settling her five-week-old daughter, Audrey.
“Thanks to Jo’s techniques, I now feel more confident, and Audrey in sleeping better.” she said.